I absolutely loved my experience with BEJAOUI Reimagined Routes Studio. There is so much thought and creativity behind everything, and I love the idea of transforming materials that might otherwise be overlooked into something completely unique and beautiful. The attention to detail makes every piece feel genuinely special, and the whole concept feels personal and meaningful. It’s such a refreshing and inspiring approach to creativity and sustainability and I would definitely recommend discovering their workshops.
Words shared along the way
Reflections on the creations, workshops and journey
Stories of creativity, connection and renewed possibility.
Thoughtful reflections from people who have experienced the workshops, followed the studio’s development and seen overlooked materials take on a beautiful new life.
01
Creations & the studio
Reflections on the work and its evolving story.
What I admire most about Iveta is her incredible passion and creativity. She has a wonderful ability to see beauty and potential in things that others might overlook, transforming simple, unwanted or recycled materials into something unique and beautiful.
What makes her so inspiring is the genuine love she has for creating. You can see the excitement in her when she is working on a new idea, experimenting with different materials or watching a piece come together. She puts so much thought, care and personality into what she makes, and every piece feels completely individual.
Her creativity is infectious, and her passion has reminded me that with a little imagination, something that might otherwise be thrown away can be given a completely new life. She has a real gift for turning her ideas into something special, and I truly admire the dedication and enthusiasm she brings to everything she does.
Watching Iveta bring Bejaoui Reimagined Routes to life has been a truly inspiring creative experience to witness. What stands out most is her unmistakable passion- the way she approaches discarded materials not as waste, but as stories waiting to be retold. Her creative process is both intuitive and intentional: she listens to the material, experiments boldly, and somehow always manages to reveal beauty where most people would never think to look.
I’ve had the joy of seeing some of the finished pieces up close such as the bags, jewellery and key chains. Each piece demonstrates the small sculptural details she coaxes out of forgotten objects. They’re proof that creativity and sustainability can coexist in a way that feels stylish, modern, and deeply meaningful. I went shopping recently and as I walked past a range of designer handbags I genuinely caught myself thinking- I’d much rather buy one of Iveta’s bags!
Being part of her journey has changed the way I see everyday waste. I’ve found myself noticing textures, colours, shapes in things I would have thrown away without a second thought. Now I collect and share these materials with her, knowing they might become part of her next creation. It’s a small act, but it feels like participating in a larger shift; one she has sparked through her dedication, curiosity, and the sheer joy she brings to her craft.
Iveta’s work doesn’t just repurpose materials; it reshapes mindsets. I’m grateful to witness her process and to contribute in my own way to the beautiful, sustainable world she’s building piece by piece.
02
Workshops & creative experiences
Reflections from making together.
I attended a ‘From Waste to Treasure’ workshop and was truly amazed at the range of recyclable materials Iveta provided alongside a wealth of resources with simple ideas for upcycling. It was all superbly presented, each table had a theme with all of the necessary resources readily available. Our creative needs were well catered for, including healthy snacks and drinks.
The workshop gave opportunities to work at our own pace and explore our individual creativity in an enabling and conducive environment. Iveta ensured that she worked with us individually supporting our designs and suggesting ways to improve based on her own wealth of experience.
We all left with beautiful treasures all made with our own hands.
The whole experience was uplifting and therapeutic. I left the workshop with a renewed confidence in my own artistic abilities.
What would normally end up in the rubbish / recycling bin became functional, purposeful everyday items. An outstanding educational experience!
Being in a creative environment has always been something I treasured both in my education/career and personal life. Attending these sessions brought me such joy, and there was a level of care in the workshops that was very obviously drawn from a source of infinite passion! Having a range of crafting stations and materials gave us endless opportunities to make something unique and purposeful to take home; a piece of Iveta’s passion in each and every one. I got to make a bookmark out of a cereal box, decorated with forest doves using acrylic paint markers, for my friend who recently got into reading physical books again. Nearly everything had a purpose before, and we were given the special chance to give it another. It was an event where people from our community could gather, allowing us to interact with each other, sharing our stories, ideas and fragments of our imagination. Thanks to this wonderful movement, I not only have something beautiful, environmentally friendly and meaningful being used in my home; I also have a younger sister who is interested in finding ways to upcycle things in our house! ❤️
Such a wonderful and insightful workshop! Iveta’s knowledge and passion made the session really engaging. It was lovely to learn how everyday waste can be given a new purpose through a little creativity. Thank you, Iveta, for such a lovely experience.
Hi Iveta,
Thank you so much for hosting such a great workshop. It was really inspiring to see how everyday items can be reused and transformed into amazing key rings, earrings and spinners.
I’m a huge advocate for reuse myself. I previously worked for a reuse charity for 13 years, where we collected reusable furniture and household appliances and passed them on at low cost to individuals and families in need. So reuse and giving items a second life is something I’m very passionate about.
The work you’re doing is absolutely incredible, and it’s fantastic to see you raising awareness of reuse in such a creative, engaging and hands-on way.
Thank you again for a brilliant workshop!
Best regards
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